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THE INFOPOSTER, a category name that seems to fit this type of graphic, is not yet defined in Wikipedia. Yet it is probably safe to say that the infoposter is a graphic that conveys multiple segments of information typically using words and numbers to represent quantitative data. Infoposters generally use iconic-type graphic elements for visual design appeal and are typically vertical in orientation, similar to a wall poster.

They are meant to be read, usually from top to bottom. Infoposters may incorporate simple infographic elements, but this does not change their purpose. They are created to collect a variety of facts and figures about a topic in one place and to communicate it in an interesting and easy-to-read format.

 

WHAT WE DO

WE HELP OUR CLIENTS COMMUNICATE COMPLEX DATA.

We make complex ideas easy to understand. That’s been our motto from day one.

We love taking hard-to-understand bits of data or processes, breaking them down to their simplest terms and then presenting them in such a way that not only informs and builds comprehension, but also entertains. We’re not talking about dumbing the subject down, but rather communicating the concept in a smart and efficient way.

And there are lots of ways to deliver that message. Over the years we’ve added new tools, talents and abilities to our repertoire. We’ve grown from being primarily a print-focused production environment to using video, 3D models and animation to spread our expertise to the web, business presentations and film.

Through all of those changes, our mission of making complex ideas easier to understand remains the same.

 

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